If we haven’t met yet…

Hi, I'm Wes!

I’m a web strategy expert, graphic designer, and lifelong small business owner (ask me about the summer I spent painting house numbers on the sidewalk for $5 a pop.)

Way back in 2005, I started designing logos for small businesses to supplement my lucrative career as a failing actor in LA. Eventually, I gave up the lifestyle of the rich and Law and Order extras, and I went all in on what I really loved…designing websites.

My journey took a serious turn towards service business websites in 2010. It wasn’t enough to just deliver a visually appealing site; it had to generate sales. So, I dove into marketing strategies, copywriting, and buyer psychology, becoming obsessed with what makes a website truly successful. Hours of study and analysis revealed the patterns of conversion and profit.

Through working with various service businesses—from accountants to online life coaches—I’ve developed a proven framework for creating websites that not only look good but also drive sales and profit. This experience, built on countless projects and successful outcomes, has honed my expertise in crafting websites that genuinely work for service-based businesses.

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The truth is, in 2024 without a strategic website, you're missing out on a powerful tool to attract your ideal clients and scale your business.

And a poorly performing website can lead to:

• Losing potential clients to competitors
• Wasting valuable time and resources on ineffective marketing tactics
• Struggling to establish credibility and trust with your target audience
• Feeling stuck in the feast-or-famine cycle of inconsistent lead generation

Because if your website isn’t making your money, it’s probably losing you money.

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In just 60 minutes, you’ll:

• Discover a foolproof framework to create a website that attracts your ideal clients on autopilot, so you can focus on delivering great work instead of chasing leads
• Pinpoint why most service providers’ websites don’t attract clients, even if you’ve done everything “right”
• Uncover the 3 things to never include on your website and the 3 things that, if done right, will make you money every time
• Learn how to craft compelling website messaging that resonates with your target audience and positions you as the go-to expert in your industry
• Discover the key elements that the most successful service business websites use to build trust, credibility and desire in their ideal prospects
• Decode the exact step-by-step process to turn your website into a 24/7 lead generation and client conversion machine, even if you're not a tech wizard
• Understand the one thing you can do for your website that no designer or developer can
• Learn why online lead gen fails for most service providers and what you should do instead
• See real-life case studies and examples of service provider websites that are using this blueprint to consistently win high-value clients
• Avoid the common website mistakes that repel your ideal clients and leave money on the table
• Finally, have an easy way to tackle the tech even if resetting your Facebook password sends you into a tailspin